Girls Soccer Network, PIRlo strike exclusive media deal for women’s soccer data

Girls Soccer Network and PIRlo said Monday they have formed an exclusive media partnership that will bring proprietary player ratings, projections and rankings into GSN’s coverage across youth, college and professional women’s soccer. The deal is designed to turn advanced analytics into editorial, social, video and podcast content ahead of the 2026–27 seasons and the 2027 FIFA Women’s World Cup.

Why it matters: - Girls Soccer Network will use PIRlo’s data to make player evaluation and team performance easier for fans, families and players to understand. - The deal could help surface under-the-radar youth talent and expand visibility for players outside the biggest clubs and showcases. - The partnership also adds a data layer to coverage of the women’s game ahead of the 2027 FIFA Women’s World Cup in Brazil.

What happened: - Girls Soccer Network announced an exclusive media partnership with PIRlo on August 25, 2026. - Girls Soccer Network becomes PIRlo’s exclusive media partner. - PIRlo becomes Girls Soccer Network’s exclusive data and analytics partner. - The partnership covers youth, collegiate and professional women’s soccer. - The first GSN x PIRlo content is set to roll out ahead of the 2026–27 youth and college soccer seasons.

The details: - PIRlo will provide GSN access to proprietary player ratings, projections, rankings and performance data. - GSN will turn that data into original editorial, social, video and podcast content. - The collaboration will include recurring data-driven franchises across GSN’s digital and social platforms. - The partnership will also produce player and team rankings, predictive analysis, player discovery, original features and data-driven conversations on GSN’s podcast network. - PIRlo has compiled data on thousands of elite youth players. - GSN plans to use that youth data to spotlight emerging talent that may otherwise go unnoticed. - The companies will work to make PIRlo’s individual player analysis more accessible to GSN’s youth soccer community. - The goal is to help players better understand their performance and potentially raise their visibility in the broader soccer ecosystem. - PIRlo works across the soccer world, from the pro game to the youth game and from major clubs to boutique agencies and media outlets. - Girls Soccer Network covers youth, college, professional and international women’s soccer through editorial, social, video, podcast and live-event experiences.

Between the lines: - The partnership gives Girls Soccer Network a clearer differentiator in women’s soccer media: original storytelling built on proprietary analytics. - For PIRlo, the deal creates a direct path from data to audience, which could make its ratings and projections more useful outside club and recruitment circles. - Jennifer Gruskoff said PIRlo stood out because the platform can uncover things happening in the game that others may not see. - Jonathan Kiersky said the combination of PIRlo’s intelligence and GSN’s storytelling could show the women’s game in a way that has not been done before. - GSN’s youth focus suggests the partnership may be as much about player discovery and development as about media coverage.

What's next: - GSN and PIRlo will launch the first data-driven content before the 2026–27 youth and college seasons. - The companies will extend coverage into the lead-up to the 2027 FIFA Women’s World Cup in Brazil. - GSN is expected to publish recurring rankings, features and predictive analysis as the partnership gets underway.

The bottom line: - Girls Soccer Network is betting that proprietary data can make women’s soccer coverage sharper, more useful and more visible to the next generation of players and fans.